Amazon Prime Day 2025 is finally here—and it’s bigger than ever. With sales of billions of dollars, consumers will consume anything from household items to electronics at bargain-basement prices. All deals are not good for your wallet, however.
In order to get the most out of the shopping spree, it is important to plan in advance, learn from mistakes, and be smart about tools. Whether you are a seasoned bargain shopper or merely a Prime Day novice, this article will highlight where to get the most deals without throwing your money down the drain.
1. Be aware of when and what to shop
Amazon Prime Day typically runs for two days, with certain pre-emptive bargains appearing a few days earlier. The most discounted objects are the tech items, such as laptops, earbuds, and home smart devices. Best-sellers in 2025 are the latest GoPro Hero 13, Apple iPads, and robot vacuums. Keep an eye on Amazon’s “Deal of the Day” and “Lightning Deals” pages frequently for timely bargains. Caveat emptor: the hottest items sell out in hours.
2. Use Price Trackers to Steer Clear of False Discounts
Not everything on sale during Prime Day is authentic. Some stores inflate prices days in advance so a small discount would seem extreme. To shield yourself, use history price tools such as:
- CamelCamelCamel (camelcamelcamel.com)
- Keepa (keepa.com)
These add-ons enable you to view how prices changed over the last few months—so you’ll be aware if it really is a deal or simply savvy spin.
3. Create a Historical List and Hold Firm
Impulse purchasing is Prime Day’s largest pitfall. Ahead of the sale, create a list of what you need—and what you can spend. Prioritize first things such as electronics, household items, or gifts you’d purchase anyway. Place them on your Amazon wish list or shopping cart ahead of time. This keeps you on track and avoids money spent on flashy but non-essential purchases.
4. Shop Compare With Other Retailers
Amazon isn’t the only big-box retailer that provides enormous discounts. Walmart, Best Buy, and Target shops also enjoy rolling out rival offers. Compare prices among stores through platforms like Google Shopping or Honey’s Droplist. You may be able to snag the same item cheaper somewhere else—particularly when another store is providing extra benefits such as cashback or free return shipping.
5. Leverage Membership Benefits
The best Prime Day discounts are only available to Amazon Prime members. Register for a 30-day free trial if you aren’t already a member. Non-members, don’t worry; take advantage of a free 30-day trial. Members also receive:
- Free 1- or 2-day shipping
- Early access to Lightning Deals
- Prime Video, Music, and other savings
Utilize these benefits to your heart—and then cancel post-sale if you don’t need to commit long-term.
6. Shop Small for Hidden Gems
Amazon promotes big brands, but many small businesses also offer steep discounts. Check the “Support Small” section on the homepage. You’ll find handcrafted items, unique gifts, and artisan products that often get overlooked. In 2025, Amazon has increased visibility for these sellers, offering extra coupons and bundles.
Bonus Tips to Boost Savings
Use Amazon Coupons: Many products have clickable coupons under the price.
- Sign up for Notifications: Enable app notifications for “watched deals.”
- Use Amazon Credit or Gift Cards: Amazon often offers credits (e.g., $10 for a $50 gift card reload).
- Stack Offers: Combine Prime discounts with cashback through apps like Rakuten or Honey.
What to Avoid on Prime Day
All shopping isn’t created equal. Historically, Prime Day is soft in the following categories:
- Furniture and mattresses
- Some clothing and fashion lines
- Niche or seasonal products (unless heavily discounted)
If you’re not in a rush, hold off and wait for end-of-season or Black Friday bargains.
Best Categories to Look Out for in 2025
The best deals this year, as forecasted by Wired and TechRadar, are in:
- Smart home devices (Ring, Echo, Nest)
- Tablets and laptops (Samsung Galaxy Tab, MacBook Air M4)
- Home appliances (Air fryers, espresso machines)
- Fitness equipment (wearables, massage guns)
Earliest reports show up to 50% off on some electronics and up to 60% on Amazon’s private-label products.
Score the Best Amazon Prime Day Offers in 2025
Amazon Prime Day isn’t about grabbing flashy deals—it’s about smart shopping. With good planning, the right resources, and a healthy dose of skepticism, you can use Prime Day to your advantage. If you’re updating some home equipment or just stockpiling basics, using these tips will have you saving big in 2025—without getting caught up in the frenzy.